Tori Cook

    Tori Cook
    Tori Cook is the former Director of Sales & Marketing at Chorus Connection, an active board member of the Greater Boston Choral Consortium, and a soprano with the Tanglewood Festival Chorus. In a past life, she was the Music Director of the Harborlight Show Chorus and President of Chorus pro-Musica. When not making music, she daydreams about adopting a golden retriever puppy and scuba diving to exotic locations around the world.
    See posts by all authors

    Recent Posts

    Why Do Choral Directors Do What They Do?

    Being a choral director is a challenge. Yet still, we spend countless hours every week preparing for and teaching choir. So what keeps us doing what we do?
    Read Article >
    Tori Cook

    The Solid Foundation for a Successful Singer Retention Program

    Similar to good vocal production, a good singer retention program requires a solid foundation. Learn what that foundation looks like and spark some new ideas!
    Read Article >
    Tori Cook

    Key Takeaways from the 2017 Sweet Adelines International Education Symposium

    Check out the key takeaways from the 2017 Sweet Adelines International Education Symposium by Tori Cook, Director of the Harborlight Show Chorus!
    Read Article >
    Tori Cook

    How to File as a Nonprofit in 6 Steps: For Choruses and Choral Consortia

    Establishing your chorus or choral consortia as a nonprofit isn't difficult. Here are six easy steps to follow when filing, plus resources and tips!
    Read Article >
    Tori Cook

    Get the Choral Marketing 101 eBook

    Learn everything you need to know to market your chorus and generate revenue. Download our marketing eBook today!

    Download

    The Essential Considerations of a Concert Production Plan for Choruses

    Concert production is a key factor in the success of every chorus concert. Here is a list of the essential questions for your production team to answer!
    Read Article >
    Tori Cook

    The 10 People You Should Invite to Your Chorus Connection Free Trial

    Considering Chorus Connection for your organization and need buy-in from key leaders? Here are the 10 people you should invite to review the platform with you!
    Read Article >
    Tori Cook

    The Best Vocal Exercises from the 2017 Sweet Adelines International Education Symposium

    Last week I had the opportunity to attend the Sweet Adelines International Education Symposium. Here are the top five vocal exercises I brought back with me!
    Read Article >
    Tori Cook

    Creating an Inviting Environment for Community Choir Auditions

    Auditions are a nerve-racking experience for anyone. How can chorus directors help ease audition anxiety for potential new singers? Find out!
    Read Article >
    Tori Cook

    Best Practices: Community Chorus Grant Applications

    Applying for grants can feel overwhelming at times. Here are some best practices for community choruses applying for grants!
    Read Article >
    Tori Cook

    The Benefits of Starting a Choral Consortium

    Help your community choirs network, share resources, garner community support, and gain new ideas for their development by starting a choral consortium!
    Read Article >
    Tori Cook

    Want to get weekly chorus management resources?

    Subscribe to our blog!

    Load More