How Chorus Connection Revitalized Our Brand (And How Choruses Can do the Same)

Tori Cook May 01, 2019
Chorus Connection decided it was time for a brand revitalization. We share the process we went through so that choruses can begin their own rebranding.
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Making the Most of Your Chorus's Annual Fund Campaign

Tori Cook Oct 29, 2018
While it's not the most effective approach, many community choruses are still heavily relying on physical mailings to meet their annual fund goals. By using various marketing channels and strategies, choruses can expand their donor database and grow their annual revenue. Learn more!
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How Your Choir's Marketing Chair Can Use Chorus Connection

Tori Cook Sep 06, 2018
A choir's marketing team is crucial to its success. Use Chorus Connection to help your Marketing Chair stay organized, source content, communicate with their team, and engage members in promotional activities.
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Leveraging Publicity and Promotions for Your Chorus

Tori Cook May 03, 2018
Publicity and promotions are a distinct focus of your chorus's marketing strategy. The key to publicity success is making your organization and your events "newsworthy" and building relationships with media contacts. So how do you start? Read more to find out!
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Syncing Your Chorus's Payment Data to Your Accounting Software

Tori Cook Apr 24, 2018
Ticket sales, donations, and member dues are a few examples of payments that choruses receive. But keeping track of these payments in accounting software can be burdensome. In this post, we'll focus on setting up integrations to push your payments data into your accounting software automatically!
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Ticket Buyers and Donors Go Hand in Hand (How to Sync Your Data)

Tori Cook Apr 19, 2018
On this week's #AutomationApril blog, we're discussing how to integrate your ticket sales platform with your donor management platform. Find out how!
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How to Integrate Your Chorus's Ticket Sales and Email Marketing Platforms

Tori Cook Apr 01, 2018
Your chorus's ticket buyers are some of your most engaged contacts. By integrating your ticket sales and email marketing platforms, your marketing team can continue nurturing those relationships via email! Find out how.
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Developing a Social Media Strategy for Your Chorus

Tori Cook Mar 28, 2018
When developing a social media strategy for your chorus, it’s important to determine how social will fit into the mix of your overall marketing strategy as well as the vision and mission of the chorus. Find a team, set goals, and choose channels and content that fit into your organization’s structure while also providing relevance to your target audience. Read more!
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DIY Design Tools for Your Chorus's Marketing Strategy

Tori Cook Mar 20, 2018
Need to create marketing collateral for your chorus but don't have a designer on staff? Luckily, nowadays, there are plenty of "Do It Yourself (DIY)" tools available to help non-designers... design things! Check out this growing list.
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The Vitalness of Video Marketing for Your Chorus

Tori Cook Mar 05, 2018
Video marketing is an essential promotional tactic for nonprofit choruses and it is more effective than any other promotional outlet available today. With a video studio and the right volunteers, you can see for yourself how effective it can be!
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