Chorus Connection Blog

Tori Cook

Tori Cook is the Director of Sales & Marketing at Chorus Connection. She is the former Music Director of the Harborlight Show Chorus, outgoing President of Chorus pro Musica, and sings with Tanglewood Festival Chorus in Boston. When not making music, she daydreams about adopting a golden retriever puppy and scuba diving to exotic locations around the world.

12 Amazing Virtual Choirs to Come Out of COVID-19

Tori Cook Apr 06, 2020

Here are some of the brave souls from across the world that have created awesome virtual choirs during COVID-19.

Virtual Fundraising Ideas for Choruses: Host a Non-Event

Tori Cook Mar 23, 2020

COVID-19 may negatively impact small nonprofits. One way to overcome financial burdens is to host virtual fundraising events like non-events. Here's how.

Transforming Your Chorus's Live Fundraising Event into a Virtual Event

Tori Cook Mar 23, 2020

How to move your fundraising event online so you can engage donors, keep staff working, and bring in funding for your organization during this hard time.

Virtual Learning: Taking Your Choir Rehearsals Online

Tori Cook Mar 17, 2020

Community choruses are in for a rather long dry spell. How can choruses keep on singing while utilizing a virtual rehearsal model? We'll discuss just that.

What to Do When Your Choral Concert Gets Canceled

Tori Cook Mar 11, 2020

In the event your choral concert gets canceled: here's what you can do to move forward, build trust with your patrons, and stay connected.

Coronavirus and Community Choruses: What Can You do to Prepare?

Tori Cook Mar 05, 2020

Here's a guide that can help your choral leadership feel more in control of the situation and to help you keep your patrons feeling safe.

Keeping Parents Happy: One Vital Component of Operating Children's Choirs

Tori Cook Feb 25, 2020

How can children's choirs keep the parents happy, engaged, and invested in the organization? Here are some considerations and ideas.

How to Get Your Youth Singers to Practice Their Choral Music

Tori Cook Feb 19, 2020

Practice is essential in producing high-quality choral music and yet no young singer really wants to do it. How can we help foster healthy practice habits?

How Much Should Community Choruses Spend on Technology?

Tori Cook Feb 12, 2020

Technology is imperative for community choruses in the 21st century. These are the systems your chorus should have and how much you should budget for them.

4 Creative Ways to Use Chorus Connection to Recruit New Singers

Tori Cook Jan 30, 2020

Getting to know your community can be particularly helpful when recruiting singers for your chorus. How can Chorus Connection help? Here are a few ways!