Tori Cook

    Tori Cook
    Tori Cook is the former Director of Sales & Marketing at Chorus Connection. She sings with the Tanglewood Festival Chorus and is a board member of the Greater Boston Choral Consortium. In a past life, she was the Music Director of the Harborlight Show Chorus and President of Chorus pro Musica in Boston. When not making music, she daydreams about adopting a golden retriever puppy and scuba diving to exotic locations around the world.
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    Recent Posts

    A Personal Update: On Following Your Passion

    A personal update from Tori, Director of Sales & Marketing at Chorus Connection.
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    Tori Cook

    How to Monetize Virtual Concerts

    A video presentation on monetizing virtual concerts. Presented by Chorus Connection at the GALA Leadership Symposium in October 2020. Watch today!
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    Tori Cook

    The Decision-Making Process to Return to Live Choral Rehearsals

    These choral organizations share their decision-making process to return to live, in-person rehearsals and performances.
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    Tori Cook

    Defying Gravity: This Chorus Grew Their Membership by 45% in 2020

    The story of how one community chorus defied gravity and grew their membership by 45% amidst a global pandemic. Learn about their success in this article!
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    Tori Cook

    Get the Choral Marketing 101 eBook

    Learn everything you need to know to market your chorus and generate revenue. Download our marketing eBook today!

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    Getting Back in the Groove: What Can Choral Organizations Expect in 2021 and Beyond?

    As we put COVID-19 behind us, we can expect some cultural shifts in choral organizations along the way. Here's what choruses can expect in the new year.
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    Tori Cook

    The COVID-19 Song: A New Holiday Parody featuring The ChoCo Puffs

    Chorus Connection's employee choir, The ChoCo Puffs, are at it again with this new holiday parody, "The COVID-19 Song." Enjoy!
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    Tori Cook

    10 Ways You Can Use Chorus Connection to Plan Your Next Virtual Choir Project

    A step-by-step guide for coordinating virtual choir projects with Chorus Connection's chorus management software!
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    Tori Cook

    Reasons Choirs Can Still be Grateful — Silver Linings of a Global Pandemic

    Every cloud has a silver lining. Even in the midst of a global pandemic, here are a few reasons choirs can still be grateful — a few silver linings.
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    Tori Cook

    Why Choruses are Still Using Chorus Connection in COVID-19 Times

    Chorus management software is crucial in helping choruses operate in COVID-19 times. Here are a few reasons choruses are still using Chorus Connection!
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    Tori Cook

    4 Creative Partnership Ideas for Choral Organizations and Venues

    Four mutually beneficial partnership ideas for venues and choirs to build longstanding relationships, foster future opportunities, and expand your network.
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    Tori Cook

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