Chorus Connection Blog

Tori Cook

Tori Cook is the Director of Sales & Marketing at Chorus Connection. She sings with the Tanglewood Festival Chorus and is a board member of the Greater Boston Choral Consortium. In a past life, she was the Music Director of the Harborlight Show Chorus and President of Chorus pro Musica in Boston. When not making music, she daydreams about adopting a golden retriever puppy and scuba diving to exotic locations around the world.

Reasons Choirs Can Still be Grateful — Silver Linings of a Global Pandemic

Tori Cook Nov 24, 2020

Every cloud has a silver lining. Even in the midst of a global pandemic, here are a few reasons choirs can still be grateful — a few silver linings.

Why Choruses are Still Using Chorus Connection in COVID-19 Times

Tori Cook Nov 18, 2020

Chorus management software is crucial in helping choruses operate in COVID-19 times. Here are a few reasons choruses are still using Chorus Connection!

4 Creative Partnership Ideas for Choral Organizations and Venues

Tori Cook Nov 10, 2020

Four mutually beneficial partnership ideas for venues and choirs to build longstanding relationships, foster future opportunities, and expand your network.

One Choir's Successful Virtual Fundraising Event

Tori Cook Nov 05, 2020

The Phoenix Boys Choir's recently hosted a virtual fundraising event that raked in nearly $50K in just a couple of short weeks. Learn more about it!

Saving Our Stages: Concert Venues Look to the Future

Tori Cook Oct 30, 2020

In this series of interviews, we learn more about the challenges concert venues face in the pandemic and how performing arts organizations can help.

How the Choral Industry is Handling the Pandemic: A Timeline in GIFs

Tori Cook Oct 02, 2020

A timeline of all of the interesting times we've had together since COVID-19 hit in GIF form. 100% relatable.

A Fantastic Fall Season Ahead for Community Choruses

Tori Cook Sep 24, 2020

Creativity emerges this fall in the form of a diverse array of virtual and in-person choral events. Here, we've highlighted a few we felt were especial!

Could Drive-In Choirs Be the Solution We Have All Been Waiting For?

Tori Cook Sep 04, 2020

After several long months of not singing together, community choruses are starting to get creative. The most recent innovation? Drive-in choirs.

Restructuring Revenue Models: 40+ Potential New Sources of Income for Community Choruses

Tori Cook Aug 26, 2020

A list of 40+ potential revenue streams for community choruses tackling a global pandemic.

Questions Community Choruses Should Be Asking Concert Venues Soon

Tori Cook Aug 06, 2020

A list of sample questions and discussion topics to bring to concert venues to help them plan for reopening.

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