Chorus Connection Blog

The Vitalness of Video Marketing for Your Chorus

Tori Cook March 05, 2018
Video marketing is an essential promotional tactic for nonprofit choruses and it is more effective than any other promotional outlet available today. With a video studio and the right volunteers, you can see for yourself how effective it can be!
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Mastering Email Marketing For Your Chorus

Tori Cook February 22, 2018
For choruses invested in an inbound strategy, mastering email marketing should be at the top of your priority list. A good email marketing program can help increase your subscriber database, sell more tickets, and boost engagement with your donors! Learn the basics of email marketing in this blog.
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How to Rock Your Chorus's Website

Tori Cook February 05, 2018
Your website is your best volunteer, working 24/7 to promote your chorus. It provides the first impression for your organization and it needs to ROCK!
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A 360-Approach to Content Marketing for Community Choruses

Tori Cook January 23, 2018
Sell more tickets, recruit more singers, build your email subscription lists, and procure donations with a solid content marketing strategy for your chorus!
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Creating a Marketing Strategy for Your Chorus

Tori Cook January 10, 2018
Back in the fall, we looked at four crucial analyses of your chorus's marketing strategy. This week, I'll show you how to look at the data you've collected and set up an annual marketing strategy for your chorus!
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8 Holiday Projects and Tasks for Community Choruses

Tori Cook December 03, 2017
The holidays are fast-approaching! Chorus leaders, grab some hot chocolate and start working these 8 necessary chorus projects during this holiday season.
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Four Crucial Analyses of Your Existing Chorus Marketing Strategy

Tori Cook November 29, 2017
The first step in developing a marketing strategy is to analyze the existing environment; what's working and what isn’t. Use these four analyses to get started!
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How to Recruit Your Chorus's Marketing Team

Tori Cook November 08, 2017
The first step to a successful choral marketing strategy is finding the right people to do the job. Check out this article with ideas for recruiting volunteers!
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The 7 Day Ticket Sales Challenge for Choir Members

Tori Cook May 04, 2017
It's one week before your concert and the venue isn't even close to being sold out. Enlist the help of your chorus members with this 7-day challenge!
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Why Your Chorus Needs a Responsive Website

Tori Cook April 19, 2017
In 2017, it is not enough to simply have a website for your chorus. Learn 7 reasons why your chorus website needs to be responsive!
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